Barbara Millicent Roberts, a toy that was introduced to the American public in 1959 and immediately won the hearts of many, has just turned 50. Though no one remembers her real name as she has simply become known as the iconic Barbie, all over the world, this unique toy of eternal youth, perfect beauty and charm turned 50 on March 9, 2009. Mattel, the company that created this iconic toy that is at times a subject of ridicule and at others of reverence, celebrated Barbie’s birthday in the Barbie Dream House, Malibu, with a party to remember. Though now 50, Barbie still has power over children’s hearts.
Generations of little girls were witnessing Barbie’s constantly changing style and wardrobe. Over fifty designers have contributed to creating her chic fashion arsenal, and she has changed many careers. She has been a doctor, reporter, an astronaut or even an American Idol winner. Surprisingly enough, Mattel even proudly presents Barbie as a presidential candidate. Barbie always keeps up with trends, what may come as a bit of a shock is the new tattooed Barbie.
For her big birthday celebration, Mattel invited dozens of famous stars to a life-size Barbie house in Malibu, California. It was decorated to fully correspond with the highly-set standards of her previous residences and some fancy accessories including Andy Warhol’s Barbie portrait.
Barbie is a true phenomenon with museums dedicated to her all over the world. The multi-million House of Barbie was opened in Shanghai. Barbie dolls are not dominating the floor, as one may expect. Themed clothing, jewellery, cosmetics, food and spa treatments, “bust firming” treatments are what the visitors will find. There are museums in Switzerland, Taiwan, Japan or even Prague Castle. Barbie has gone a long way and even though she’s just turned 50, she’s still a star shining bright.